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File Preparation Guidelines

  1. What files do I need to send you for printing my document?
  2. What is a PDF file?
  3. Why do I need to include separate files for the images in my document?
  4. Why do I need to include the fonts with my project file? Don't you already have them?
  5. What file format should I use to save the images for my document?
  6. Where can I find my fonts for inclusion?
  7. How do I compress my files (Mac)?
  8. How do I compress my files (PC)?
  9. What is a "bleed"?
  10. What resolution should my image files have?
Q.
What files do I need to send you for printing my document?
A.

That depends on the type of document you're sending. If you're providing a print-ready PDF, the PDF is the only file you'll need to send.
However, if your document was created elsewhere (in a page layout program like InDesign, for example), you will need to include the page layout document, fonts, and any image files used in your design, as well.

Q.
What is a PDF file?
A.

Documents in Adobe's Portable Document Format (PDF) preserve the exact look and content of the originals, complete with fonts and graphics, and can be printed, distributed by email, and shared and stored for others to use and view. When properly created, PDF files have proven to be an excellent method for generating quality printing.

Q.
Why do I need to include separate files for the images in my document?
A.

Page-layout programs (such as InDesign or Illustrator) do not actually save the images you insert as part of the document. Instead, they point to the image files on your computer. If you send us only the document file you created in the page-layout software, we may be unable to print the images it references. To get around that, make sure you save the entire package. Most page-layout programs will have that as a File option. If yours doesn't, please remember to send us the actual art files that your project uses in addition to the document file.

Q.
Why do I need to include the fonts with my project file? Don't you already have them?
A.

While it's true that we have an extensive font collection in-house and probably have fonts of the same name as those in your project, fonts from different manufacturers may not have the same characteristics even if they share the same name. These inconsistencies can produce unexpected output. The only way to guarantee correct output is for us to use the same fonts as you did, so please include your fonts.

Q.
What file format should I use to save the images for my document?
A.

There are many graphic file formats available, and each format was developed for a specific use. The file formats developed for use in the printing industry are the Tagged Image File Format (TIFF), Encapsulated PostScript (EPS), JPEGs, as well as native Photoshop files.

Q.
Where can I find my fonts for inclusion?
A.

Many page-layout programs will include your fonts automatically when you save your project as a package (typically a File menu option). If your software doesn't have this option, you can convert the fonts to outlines, or rasterize your document, which converts it all to pixels. This will eliminate the need to send us your fonts. However, please keep in mind that we will not be able to make text changes for you if you choose this route.

Q.
How do I compress my files (Mac)?
A.

Compressing files is a fairly straightforward process. After selecting (highlighting) the files and/or folders you wish to compress, use this method to create an archive of the compressed files:

  • Control-click on the file(s)/folder(s) you wish to compress (right-click), and select "Compress." You can also select the File menu and then choose "Compress."

Your computer will create a new file, with the file extension “.zip.” This is the compressed file you should send to us.

Q.
How do I compress my files (PC)?
A.

Compressing files is easy in Windows, too. Select (highlight) the files and/or folders you want to compress, right-click, scroll down to the "Send to" item, and select "Compressed (zipped) Folder" from the submenu that appears. Your computer will create a new file, with the file extension ".zip." This is the compressed file you should send to us.

Q.
What is a "bleed"?
A.

In printing, your products are often printed on a larger sheet than the final product, then cut to size. If you have colors on your product that stretch to the edge of the document (or "bleed" off the side of the paper), it's best to let those colors stretch, or "bleed" past the edge of the product size. That ensures your colors go all the way to the edge of your document.

Q.
What resolution should my image files have?
A.

Resolution is measured in dots per inch (DPI). The more dots per inch, the sharper your image will be. For printed products, the minimum resolution is typically 300dpi.